最新更新的Google-Ads-Video學習指南 & Google-Ads-Video熱門證照：Google Ads Video Professional Assessment Exam

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最新的 Google Ads Google-Ads-Video 免費考試真題 (Q39-Q44):

問題 #39
A clothing store owner who wants to drive awareness to a new product line that's being launched has created a Google Video campaign with no marketing goal selected. The owner wants to get as many impressions as possible from their bidding strategy. What bidding strategy should they employ to achieve this marketing objective?

A. Target CPM
B. Maximize Conversions
C. Maximum CPV
D. Maximum CPV

答案：A

解題說明：
D: Target CPM
Target CPM (tCPM) bidding optimizes bids to maximize impressions within the target cost per thousand impressions.
This ensures the campaign reaches a broad audience relevant to the brand awareness goal.

問題 #40
If you want to generate leads for your business and it's your first time creating a Video action campaign, what ad formats should you expect to be used?

A. Non-skippable in-stream ads and bumper ads
B. Non-skippable in-stream ads and in-feed video ads
C. Skippable in-stream ads and in-feed video ads
D. Skippable in-stream ads and bumper ads

答案：C

解題說明：
B: Skippable in-stream ads and in-feed video ads:
Skippable in-stream ads allow for longer-form content to explain the value proposition and encourage lead generation.
In-feed video ads capture users actively searching for information, increasing the likelihood of lead generation.
Bumper ads are too short to effectively generate leads.

問題 #41
A fitness studio has created a Video campaign and wants to measure their consideration campaign with the help of a Brand Lift study. At what point should the fitness studio set up the study in order to create optimal control and exposed groups?

A. Before the campaign serves any impressions.
B. After the campaign's end date has been met.
C. After two weeks of the campaign first serving impressions.
D. Once the campaign first begins to start serving impressions.

答案：A

解題說明：
C: Before the campaign serves any impressions:Brand Lift studies require a control group (users who don't see your ads) and an exposed group (users who do).
Setting up the study before the campaign starts allows Google to properly establish these groups, ensuring accurate measurement.
Starting the study after impressions serve will not produce accurate data.

問題 #42
A marketing manager is creating a Google Video campaign with a consideration goal and cost-per-view (CPV) bidding. What should they expect for their max CPV compared to their actual CPV?

A. Actual CPV is often less than max CPV because it's auction bidding.
B. Max CPV is often less than actual CPV because it's a reserve buy.
C. Max CPV is often less than actual CPV because it's auction bidding.
D. Actual CPV is often less than max CPV because it's a reserve buy.

答案：A

解題說明：
B: Actual CPV is often less than max CPV because it's auction bidding:In a CPV bidding auction, you set the maximum amount you're willing to pay for a view (max CPV).
The actual CPV you pay is determined by the auction, and you'll often pay less than your max CPV to win the auction.
Auctions are dynamic, and the price you pay depends on the competition.
Reserve buys are not used for CPV bidding.

問題 #43
An account manager is creating a forecast for an awareness Video campaign with the help of Reach Planner.
Why should they use Reach Planner in the same account where they expect to run the planned campaign?

A. Their default campaign preferences will automatically install into each plan.
B. It'll pull data from Google Analytics for consideration when making forecasts.
C. It'll analyze the historical performance of shared features, such as negative keyword lists.
D. Their plans will save to one place in the interface for easier analysis.

答案：C

解題說明：
B: It'll analyze the historical performance of shared features, such as negative keyword lists.
Using Reach Planner in the same account allows it to leverage historical data, including shared features like negative keywords, for more accurate forecasts.
This ensures the forecast is based on relevant account data.
The other options are not the primary reason to use Reach Planner in the same account.

問題 #44
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